Holiday Ecommerce Spending Tops $35 Billion

| Tim Parry

Consumers spent $35.3 billion at consumer ecommerce sites between Nov. 1 and Dec. 26, marking a 15% increase versus the corresponding days last year, online measurement firm ComScore reported today.

3 Last-Minute Tips to Boost Holiday Sales

| Ken Burke

Many merchants kicked off holiday promotions in October, so this week probably feels like the end of a long campaign. But rather than wind down, merchants should muster strength for a final push with a series of last-minute tactics to help shoppers across the finish line.

Boot Barn Acquired by Private Equity Firm

| MCM staff

Marwit Capitol has sold work wear and Western wear retailer Boot Barn to another private equity firm, Freeman Spogli & Co., for an undisclosed sum. Both parties announced the deal on Dec. 13.

How SEO myths can cost you

| Stephan Spencer

Every day a new search engine optimization myth is born; unfortunately, not every day does an old myth die off. I’m going to do my part in fighting this menace and spreading the truth — by exposing some of the more insidious myths in this very article