Marketers routinely sign mommy bloggers to write about their products because of the exposure it can provide. If the product is a hit, the mommy blogger will be an excellent brand evangelist, and drive traffic
Setting up and running a competitive ecommerce platform requires more than just a basic system to manage inventory, customers, offers and orders. The
One aspect of search marketing that doesn’t get enough attention and indeed is misunderstood by the search engine optimization practitioner is the interaction
What does BN.com expansion mean to the third-party marketplace landscape, and are third-party marketplace something merchants need to be aware of? In general the ecommerce landscape is evolving too rapidly for many retailers to stay ahead of the marketplace game.
Mobile commerce will play a huge role during this year
According to Forrester Research, 25% of U.S. web traffic comes from international shoppers, but the actual orders from such shoppers are only 4% of total U.S. web sales. Why the disparity?
According to the 10-Q Amazon.com filed with the Securities and Exchange Commission last week, the online retail giant became the subject of eight patent infringement lawsuits in the third quarter.
The PartySuppliesDelivered.com division is run by a duo well seasoned in both party supplies and ecommerce. Aaron Hall, Division Vice President Purchasing & Inventory, joins Mattress USA after 7 years at Century Novelty, a previous Internet Retailer Hot 100, INC 500, and Multichannel Merchant Magazine MCM Award winner.
According to Shop.org
More than a year after Scott Silverman stepped down as its executive director, Shop.org has found his replacement. Vicki Cantrell, a retail industry veteran who has held prominent positions at Tory Burch, Giorgio Armani and Gucci, was introduced to the Shop.org staff this morning as its new executive director and senior vice president-communities.