Merchants Looking to Strike Gold Inside, Outside Prime Day

| Mike O'Brien

As Amazon Prime Day 4.0 is set to run for 36 hours Monday and Tuesday, merchants are making last-minute preparations on ads, promotions, pricing and Prime eligibility. Others are looking to create their own buzz, drafting on an extended ecommerce holiday projected to grow by 40% to $3.4 billion. See what else is in store.

Guess Brings AI to Fashion with Alibaba Collaboration

| Daniela Forte

Guess is partnering with Alibaba Group to bring artificial intelligence to fashion and provide customers with a richer shopping experience combining online and offline elements. Here are some of the features of the FashionAI concept store and what it means for Guess.

Is Physical Retail in Vogue Again?

| Roei Livneh

As the saying goes, the more things change the more they stay the same. This is certainly true about today’s retail landscape. As ecommerce has certainly changed the way people are shopping, what the industry is finding is that more and more ecommerce retailers are looking to physical locations. Here is a look at how much retail is evolving and what the future holds.

Scoring Big with Chinese Shoppers on Ecommerce Holidays

| Franklin Chu

Global ecommerce holidays have become increasingly pervasive and lucrative, as ever-growing results prove. These insights from the 618 Festival will help U.S. merchants prepare for other upcoming ecommerce events, including China’s Singles Day, the biggest sales event in global retail.

The Truth About Shopping Cart Abandonment

| Daniela Forte

Getting people to convert on your ecommerce site can be a bit of a challenge. In fact, one of the most common reasons for cart abandonment has to do with shipping, taxes and extra fees. This infographic by ShipBob reveals why shoppers aren’t converting on your ecommerce site.

4 Strategies for Sellers to Win Amazon Prime Day 2018

| Victor Rosenman

Sellers everywhere have been busy preparing for the high-traffic frenzy of Amazon Prime Day for most of Q2 — submitting Lightning Deals, optimizing their product listings with clear images and compelling copy, refining keywords, and analyzing their inventory position. Here are several best practices that will help carry the momentum through the summer.

Magento 2 Migration: Benefits, Risks and What you Need to Know

| Jacob North

Magento announced it will end support for all 1.x versions this November. This leaves hundreds of thousands of businesses vulnerable to security risks if they opt not to migrate to Magento 2. Here’s everything you need to know when considering a Magento migration, including benefits and risks, challenges and steps involved.

Pinduoduo Files For $1 Billion IPO in the U.S.

| Daniela Forte

Shanghai-based ecommerce marketplace Pinduoduo, China’s third-largest after Alibaba and JD.com, is seeking to raise up to $1 billion in a U.S. IPO on an exchange to be named later, less than three years after its founding, See how the company differentiates itself from other Chinese marketplaces.

Ecommerce in Europe Grew 11% in 2017 to $624 Billion

| Mike O'Brien

As it has here, ecommerce in Europe is continuing to experience double-digit gains, increasing 11% in 2017 to $624 billion or 534 billion euros, with projected growth of 13% in 2018, according to a report from Ecommerce Europe. See how the spending broke down by region, and which marketplaces were most popular.