Online brand protection is the process of safeguarding your brand’s reputation, value and revenue from various forms of infringement. This includes brand value degradation and revenue churn from noncompliant acts by both unauthorized and authorized resellers, competitors, partners, dealers and affiliates.
Cincy Brands, a startup acquirer, is focused on measured growth in the “better for you” category of brands offering healthier, less chemical-intensive products, seeing itself as the opposite of mega-aggregators that grew massive in a hurry and have found themselves retrenching.
When we talk about an ecommerce shipping policy, free shipping may be the first thing that comes to mind, and for good reason — the majority of consumers expect it. But free shipping isn’t the only thing that matters to them. Both the cost and speed of shipping matter to shoppers. This is an opportunity brands need to leverage.
Target joined fellow retail bellwethers Walmart, Home Depot and Amazon in warning about softness in consumer demand for 2023 as it reported better-than-expected earnings and revenue for Q4, although the figures cleared a lower bar.
Newegg is adding enhancements to its livestream shopping program in an effort to attract more creators who can earn commissions by selling tech products on eight different social media channels plus its own website and app, using the company’s upgraded production studios in California for free.
Unless Collective, a Portland, OR startup creating plant- and mineral-based footwear and apparel, is one of a handful of companies making a difference by its conscious choice of materials and manufacturing. Co-Founder and CEO Eric Liedtke, a nearly 30-year veteran of Adidas, talks about the company’s vision in our MCM CommerceChat podcast.
Moosejaw Mountaineering, the outdoor lifestyle retailer acquired by Walmart as it was building up its stable of digital native brands in the last decade, has now been purchased by Dick’s Sporting Goods, a more natural home for its products and audience as Dick’s looks to expand its vendor base.
Branded Group, a New York-based acquirer of digitally native brands, is being sued by Austin Naturals, a company it purchased in 2021, whose principals allege they are due $1.25M million as part of their agreement. The deferred payment was contingent on Austin Naturals hitting a first-year EBITDA target, which it claims it did.
Walmart reported ecommerce growth of 17% in Q4 to $80 billion, representing 13% of total sales, and beat expectations overall, but warned of a challenging climate for the rest of the year based on consumer sentiment and macro signals, sending uneasiness through the industry and the markets.
ChatGPT, the generative AI tool based on Microsoft-backed OpenAI technology, is creating media buzz on a new level, with its much-touted ability to create human-seeming language, content and interactions for just about any business or private context. It’s also causing major disruption in retail, even as ethical and legal issues arise.