Femail Creations Founder Launches Home-Party Business
Lisa Hammond is celebrating the 10th anniversary of her Femail Creations catalog–by launching a home-party business.
Catalog
As Congress Adjourns, Postal Reform Stalls
Though legislators and mailers worked past midnight on Saturday night–the session adjourned at 12:25 a.m.– an agreement was not reached on a conference bill that resolved the differences between the Senate (S. 662) and House (H.R. 22) postal reform bills.
Web Analytics Put FootSmart a Step Ahead
(Searchline) FootSmart, a direct retailer of foot and lower-body healthcare products through both catalogs and the Web, found itself in a bind managing its cross-selling opportunities on the product pages of its Website.
Storehouse Sale Pending
Specialty home furnishings cataloger/retailer Storehouse announced last week it is looking for a new strategic partner after its parent company, Rowe Cos., filed for bankruptcy.
Holiday Circulation Numbers On the Rise
‘Tis the season for increasing catalog circulations, according to catalogers and list companies interviewed by MULTICHANNEL MERCHANT for its November 2006 issue.
Entertaining a redo
Selling fine linens and tableware, Gracious Style aims to help consumers entertain with elegance and flair. The Los Angeles-based merchant graciously
Bassett Furniture cozies up to cataloging
Bassett Furniture may have been founded in 1902, but that doesn’t mean the Greensboro, NC-based manufacturer/retailer isn’t willing to try something new.
Only Natural Pet Store revamps e-newsletter
It’s the Year of the Dog in the Chinese calendar, and Boulder, CO-based Only Natural Pet Store, which sells a number of products for dogs, decided this
Big on promos, low on volume
Forget the lazy days of summer. Consumer catalogers in July were hard at work trying to entice shoppers by ramping up their promotions, judging by the
Enough blame for everyone
If only the U.S. Postal Service could use some of the marketing industry’s top talent to promote its pending rate case: Now with more sortation levels!