OfficeMax Upgrades B2B Customer Experience

| Erin Lynch

OfficeMax has announced a new search engine, with content and navigation improvements on its new B2B site, OfficeMaxWorkplace.com, to deliver a faster and more streamlined online shopping experience.

How Poor Web Performance Can Hurt

| Daniela Forte

Slow load times can be a burden to your website’s traffic and conversion and turning people off your brand, according to an infographic by SmartBear.com. This infographic shows the true cost of poor web performance.

Consumers Buy More When Retailers Get Personal

| Daniela Forte

Survey results from MyBuys and the e-tailing group reveal customer-centric marketing – the ability to engage consumers in one-to-one conversations across the customer lifecycle and all touch points – increases buyer readiness, engagement and sales activity, according to a press release from the e-tailing group.