Social Archives - Page 4 of 33 - Multichannel Merchant

10 Ways to Use Online Reviews to Make Your Job Easier

October 20, 2016 | Jordan Garner

With the holidays fast upon us, it is important to prepare for this key selling season, that is why it is important customer satisfaction is your primary goal. Here are 10 ways you can leverage your reviews and make your jobs easier.

The New Shopper Journey – Circular and Complex

October 14, 2016 | Rob Garf

There is a fundamental shift in retail, 10 years ago retailers needed a department store to ensure success, now they use social media. Here is an inside look at the new shopper journey.

The Evolution and Future of Social Commerce

September 20, 2016 | Daniela Forte

Social media plays an active role in how customers shop today. Retailers are constantly engaging with customers to not only build relationships but also drive sales. Here is an inside look at the evolution and future of social commerce.

Retail On-Demand: 4 Strategies to Attract Consumers

September 8, 2016 | Lori Mitchell-Keller

Like on-demand movies and music, consumers today expect retail on-demand. They are willing to pay more for a fast and efficient shopping experience. This trend is driving retailers to use a variety of innovative offerings, from digital dressing rooms to innovative mPOS technology, to enhance the customer journey.

5 Key Areas to Use Social Media to Improve the Customer Journey

August 23, 2016 | Tim Parry

Social media presents unlimited opportunities for retailers to personalize, influence and enhance the customer journey. A recent report from Boston Retail Partners, “Enhancing Customer Engagement Through Social Media,” identifies five key areas where retailers should utilize social media to improve the customer journey.

Will Facebook Change Consumer Opinion on Video Chat Customer Service?

August 1, 2016 | Gemma Baker

It is being predicted that in five years that it will all be about video on Facebook and that it is a richer source of advertising for marketers. See how video can provide your consumers with just the right amount of content without losing their attention.

Why Data Never Sleeps

June 28, 2016 | Daniela Forte

There is a rise in multimedia obsession with the likes of Giphy and Facebook Messenger playing a major role in today’s retail environment. See how multimedia is flooding the internet in today’s retail environment.

Disney + Intelligence:Using Big Data to Make it a Small World After All

June 24, 2016 | Maria Pergolino

The world, especially the marketing world, has become a little obsessed with data, and for good reason. While much of the possibilities are still in the realm of imagination, big data can be used to tell the customer story much more effectively than simple research and intuition.

How to Delight Customers with a Subscription Services Approach

June 22, 2016 | Daniela Forte

Are you thinking about using a subscription-based approach to drive sales and increase customer loyalty? There are several factors to consider with this type of business model in order achieve success with your brand. Take a look at how one brand is doing right for its subscribers.

The Demise of the Twitter Buy Button

May 31, 2016 | Daniela Forte

With the demise of the Twitter “Buy Button” does it mark the beginning of the end for social shopping? See why Twitter may not have been the best social media platform for shopping.

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