7 Steps to Measure Customer Experience Success

| Tim Parry

Customer experience professionals can’t afford to muddle along with incomplete measurement programs. Fortunately, they don’t have to. In a recent report, Forrester senior analyst Maxie Schmidt-Subramanian uncovered the following seven steps that result in a disciplined, well-rounded approach to systematic measurement practices.

Removing the Barriers of Inconvenience

| Daniela Forte

Avoid being inconvenient, and make great customer service is a priority. Many companies have put barriers in front of customers that result in many customers running away from the company.

A Snapshot of Shipping and the Customer Experience

| Daniela Forte

How important is shipping to the overall customer experience? According to a recent Exolevel Seamless Retail Study it is very important. Eighty-one percent of respondents said it is important for the retailer to enable them to pick up or arrange for delivery of their purchase.