Just for You

| Curt Barry

The sector of the direct-to-customer marketplace is populated by thousands of modest catalogs, single-product companies that do direct marketing through

Here, You Do It

| Linda Water Nelson

Just as insects rely on cooperation and delgation to build complex social systems, business must rely on partnerships to build complex operations. Today’s

Profile: BILL MONK

| Rama Ramaswami

Director of Logistics Nordstrom.com How long have you been in logistics? I didn’t go to school for it. I was a paperboy for nine years, and I always tried

SUPER MODEL

| Jeff Behn

Oh, to sashay down a catwalk affecting an attitude of supercilious cool as the paparazzi gape in hushed reverence at your warehouse, which is absolutely

direct marketing salaries

| MCM staff

Catalog Marketing manager, business-to-business Equivalent to a product manager in a consumer packaged goods environment, the marketing manager for a

The 3-D Customer

| Stephen Medcroft

Everything is going digital. Just think of all the little computer chips that surround us in our phones, TVs, CD players, watches, appliances, cash registers,

Alloy Launches AlloY-Access Reports

| MCM staff

New York–Teen apparel cataloger and media company Alloy and its teen research company, Y-Access, announced the launch of AlloY-Access Reports. The reports

Four Walls, No Windows

| MCM staff

This morning’s fluffy white clouds have turned into a full-scale thunderstorm, but it’s only when you walk out the door that you remember your umbrella