Lillian to get even more personal

| Jim Tierney

It’s no secret that Lillian Vernon takes pride in personalization. After all, the venerable gifts and housewares cataloger was founded 56 years ago around

Are Two Carriers Better Than One?

| Jeff Jolin

When it comes to striking a balance between controlling costs and maintaining service levels, is it better to use multiple carriers or a single carrier? That question is becoming increasingly relevant, thanks to dramatic rate hikes and frequent changes in the parcel industry. Both approaches have merit, but to determine what

Delivering on a promise

| Mark Del Franco

Eric Lituchy runs a lean operation. His online gift firm, Delightful Deliveries, drop ships all of its orders. And this allows it to add product lines like gourmet-baked goods without making costly inventory commitments.

Setting S&H fees

| Heather Retzlaff

When it comes to shipping and handling fees, one thing is clear: Consumers expect to pay a fair price for the delivery of their purchases. But they don’t want to do any work.

Tackling Shipping Costs – Strategies to Save 10%

| Rob Martinez

Best-in-class operations use shipping as a strategic competitive weapon to attract new customers, improve sales conversion ratios and increase profitability. You can typically reduce shipping costs by 10% or more through carrier contract negotiations and other strategies.

SPOTLIGHT ON NCOF

| MCM staff

This month, George Mollo, president of Nanuet, NY-based consultancy GJM Associates talks about what you must know about your inbound freight costs.

Safe harbor

| MCM staff

Have you ever hired an illegal alien? Chances are you wouldn’t know it if you did. There are 12 million undocumented immigrants in this country, and many