Abandoned call: Call in which a customer hangs up before reaching a call center staffer. ACS: Automatic call sequencer, a less sophisticated version of automated call distribution (see below), without the flexibility and the ability to track call …
Come on, admit it. This is a darned cute cover (see bottom, left). Regardless of whether you’re a nerves-of-steel game hunter or a granola-crunching tree
Many catalogers have determined that while banner ads and traditional advertising can help drive users to their Websites for an initial visit, they don’t
A casket full of cheer As this month’s Benchmark Report on Merchandising (p.129) shows, catalogers continually strive to come up with product that sets
Orvis proves it knows how to put a new spin on an old concept with this Gold Award winner. The sporting goods cataloger redesigned its offering, dividing
Many consumers don’t appreciate phone calls from the likes of aluminum siding marketers or survey groups during dinner. Business-to-business catalog buyers,
