The days of large, general interest retail catalogs are gone, replaced by highly personalized pieces of varying lengths and levels of complexity, each targeted to meet the needs of a very specific audience. In this latest report, find out how Bass Pro Shops addressed the marketing challenge head on.
Finding sufficient warehouse staff is a problem that’s not going away soon, so merchants are looking to maximize productivity and efficiency. This special report from Multichannel Merchant explores ways they are creating optimized warehouses to address labor shortages, including tactics like incentives, space optimization and investment in a modern warehouse management system (WMS).
As merchants search for ways to contend with the behemoth of Amazon – which accounted for about half of ecommerce sales in 2017 – many are focusing on the last mile, returns and outsourcing to battle back. This MCM Outlook report, based on our annual survey of Multichannel Merchant readers, looks at trends and stats in all three areas.
While ecommerce continues to boom, e-fulfillment strategies are not keeping pace with this growth. Online orders present inherent challenges that can quickly drive up fulfillment costs. In this Special Report from Multichannel Merchant, learn what both enterprise and mid-market companies are doing to gain efficiency and productivity in their e-fulfillment operations.
Email is as relevant as ever when it comes to how retailers are communicating with their customers. This is why it is imperative to have a solid email marketing strategy ready. In this report by Multichannel Merchant, find out how email has evolved as a channel and some tips and tricks needed to remain relevant in a competitive retail market.
As your omnichannel business continues to grow, how do you create a unified view of customer and sales data across channels? For Hincapie Sportswear, a cloud-based unified data solution helped it gain greater visibility into revenue streams, turning opportunities into sales more quickly while gaining overall operating efficiency.