Facebook and Google Getting In On Daily Deals

| Tim Parry

When it comes to Daily Deal sites, the question used to be, When will Facebook and Google be major players? Well, it seems the social network and search engine giant are more than ready to play in that space.

GameStop Says “Game On” to Social Commerce

| MCM staff

GRAPEVINE, Texas & SAN FRANCISCO–(BUSINESS WIRE)–Today, GameStop Corp. (NYSE: GME), the world’s largest multichannel video game retailer, has selected Adgregate Markets, the leader in secure social commerce solutions, to provide social shopping on its Facebook page through Adgregate

Merchants Face Up to Facebook

| Sherry Chiger

Orvis launched a Facebook page as a way of communicating with the fly fishers who make up a significant part of its audience. For Kmart Design, Facebook

How to Convert Facebook Fans Into Customers

| MCM staff

Facebook is a great place for discovery, branding, promotion and consumer communications, but until now there has been no way to sell directly to Facebook users. But you can now sell directly from Facebook by turning a fan page into a storefront. Here are five tips on how to do this.

How Lehman’s Uses Social Media

| Melissa Dowling

You might think a 54-year-old cataloger that started out selling products to serve the local Amish community and others without electricity would be the last merchant to embrace social media.