IBM Says Mobile Sparks Back-to-School Sales
Mastering Mobile Email Part 3: Contextual Optimization
One of the benefits of sending messages to a mobile device is that it can offer a much more personalized experience compared to a regular email. Mobile messages can allow for real-time optimization and advanced targeting that can now be tailored to suit the needs to the consumer based on location, weather, and even device used. Here are five ways you can optimize your emails based on the real-time context of your mobile customers.
The Children’s Place Goes Social With Apology
Prepping Your Site for the Holiday Season
An Inside Look into Social Sharing and Social Logins
Thanks to laptops, smartphones and tablets, consumers are constantly connected no matter where they are. Which could be one of the main reasons why social sharing and social logins are becoming more popular among shoppers. Take a look at this infographic from Gigya to gain an inside look at how consumers use their social identities across the web and mobile devices.
Study Finds 16% of U.S. Consumers Have Used Mobile to Shop
5 Marketing Game Changers to Include in Your Strategy
New Google+ Dashboard Enhances Online Presence for Businesses
Google Checkout to Retire In November
Google announced this week it would be retiring its Google Checkout in November of this year as the company transitions to Google Wallet, a platform enabling merchants to meet the demands of a multi-screen world where consumers shop in-store, at their desks and on their mobile devices, according to blog post by Google.