Whatever the reason, the season, or the screen, let’s take a look at how online shoppers kicked off this holiday season. How did Gray November play out from a consumer spending standpoint? On which devices did consumers shop? What were some high volume email send times? Here are a few key highlights.
Oracle + Bronto
With the holiday season beginning earlier each year, it is important for brands, retailers and marketers to get ahead of the curve when it comes to their email marketing strategies. In our latest MCM CommerceChat podcast, Greg Zakowicz, Senior Commerce Marketing Analyst for Oracle+Bronto, discusses best email marketing practices, challenges and latest trends during the holiday season and beyond.