Tik Tok Archives - Page 2 of 2 - Multichannel Merchant

Four Tech Trends Accelerating a Retail Revival

August 5, 2021 | NedHayes

Consumers are bringing their spending back to offline retailers in 2021, and a now a retail revival, and a likely boost to in-person retail, has already begun. Here are four key technology trends that your brick-and-mortar store can use to accelerate customer engagement in the coming consumer wave.

Social Commerce: The Time to Start is Now

January 7, 2021 | Sharon Gee

Social commerce is a great, cost effective way for merchants to expand channels and visibility. 36% of U.S. internet users say social networks have become as important as other information sources for making product choices and 70% of shopping enthusiasts say they turn to Instagram to discover products.

Shopify Give Sellers Access to Massive TikTok Audience

October 29, 2020 | Mike O'Brien

In a linkup of major players, ecommerce platform Shopify, with more than 1 million merchants, has partnered with hugely popular Chinese video sharing site TikTok. A new TikTok channel on Shopify lets sellers can set up, manage and track campaigns natively within the platform, accessing a global audience of 800 million users.

Here’s why CPGs Should be Paying Attention to Facebook Shops

May 28, 2020 | Kristen Groh

Although Facebook Shops is being marketed to potentially distressed small businesses, large Consumer Packaged Goods (CPG) companies should be paying attention as they think through their own strategies, especially given the shift in consumer shopping behavior caused by COVID-19.

1 2