ecommerce storefront safe feature

Multichannel Ecommerce: The Path to Higher Revenue

| Eric Youngstrom

Multichannel ecommerce means selling products across different channels online to increase revenue. While the idea is pretty straightforward, everyone’s approach to expanding will be a little bit different. Exploring new channels opens a business up to new potential customers, increasing the potential for revenue by huge amounts. Here are some solid tips to set you up for success.

walmart express bag on porch feature

Walmart Q1 Beats on Several Scores

| Mike O'Brien

Walmart saw 25% growth in Q1 ecommerce, as the beast of Bentonville outpaced expectations on the top and bottom line and raised its full-year guidance, three months after warning that the 2023 outlook was not a particularly good one based on consumer sentiment and macroeconomic signals. The company also addressed theft concerns while reporting strength in advertising and fulfillment services.

walmart exterior feature

Walmart Cautious in 2023 Outlook

| Mike O'Brien

Walmart reported ecommerce growth of 17% in Q4 to $80 billion, representing 13% of total sales, and beat expectations overall, but warned of a challenging climate for the rest of the year based on consumer sentiment and macro signals, sending uneasiness through the industry and the markets.

Amazon vs. Walmart boxing gloves Wharton feature

Amazon vs. Walmart Head-to-Head in this Infographic

| Mike O'Brien

While Amazon is the clear market leader in ecommerce sales, at $50.9 billion to $19.2 billion, arch-rival Walmart has been gaining in some respects in their ongoing retail industry cage match. Jungle Scout has developed a helpful infographic that details some key comparison metrics between the two behemoths. (image credit: Wharton/UPenn)

search illustration

Search Isn’t Sexy, But It Sells

| Will Blesener

Are there any instances where it’s not advisable to spend in search? Sure, if you’re a brand-new product with no organic ranking, and it’s going to cost you $10 per click to get to the first page of the keyword to sell a $4 product, you might be better off moving those dollars elsewhere. But spend wisely and don’t go entirely dark. 

cpg marketers illustration feature

Powering Up Your CPG Ecommerce

| Meagan Bowman

Nothing ever happens in isolation in the world of ecommerce. Yet even the largest CPG and distribution companies still rely on lag analytics and siloed information to get a handle on what’s being sold where, to whom and for how much. A more proactive approach, based on digital transformation, makes all the difference.

Walmart.com sellers, possibly

Walmart Offers Discount to New Sellers

| Mike O'Brien

In an effort to lure in more third-party sellers as it battles Amazon’s dominant marketplace, Walmart is offering new sellers a 50% discount on commissions for 90 days, while also extending savings on Walmart’s version of FBA to new signups. Discount are available to new merchants who sign up by May 31 and start selling by June 30.

walmart fulfillment center

Walmart Q3 Ecommerce Sales Up 8%, Says Holiday Prep in Good Place

| Mike O'Brien

Walmart reported its ecommerce sales in the U.S. increased 8% in the third quarter, and have gained a total of 87% since the same period in 2019, an incredible jump since pre-pandemic days as the retail giant continues to expand digitally, while declaring itself ready for the holidays.

walmart express bag on porch feature

Walmart Removes $35 Minimum for Same-Day Delivery

| Mike O'Brien

In a move surprising no one except for the timing, Walmart announced it’s dropping the $35 minimum order threshold for shoppers to qualify for same-day delivery with its Walmart Express service, just months after doing the same for members of its Walmart+ subscription program. Walmart’s ecommerce growth “fell” to 69% in Q4.