It's been quite an interesting week, what with TikTok busting a move into logistics in the U.S., and FedEx walking back peak forecasts with contractors. Never a dull moment in ecomm/DTC/retail land!

Multichannel Merchant
Hits of the Week

week of 10/14/2022
TikTok is looking to create a global logistics infrastructure, including in the U.S., to fulfill merchant orders on its TikTok Shops ecommerce platform, creating a good deal of industry buzz based on its rapid growth as a dominant social media and advertising platform, as first reported by Axios.
As with any period of economic uncertainty, fraudsters find opportunities to exploit security blind spots, often driving fraud rates up across industries. In this free Multichannel Merchant webinar, joined by Sift, learn how to build business resilience and repeatable fraud management strategies as the threat level rises in a challenging time.
FedEx Ground told its base of 6,000 contractors that domestic peak season volume is expected to be lighter than previously reported, as the company battles headwinds a year after package flow fell below forecasts, causing pain and outcries from contractors who invested heavily in trucks and drivers.
Kroger and its data arm, 84.51°, have launched a Science and Technology Solutions team. The focus is on delivering science and technology solutions that revolutionize customer engagement in retail. Andrew Cron, Chief Scientist and SVP of Science, and Barbara Connors, VP of Strategy and Acceleration at 84.51°, explain more in this podcast.
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