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Breaking news: the New York Post reports TikTok owner ByteDance may be seeking a U.S. buyer for the controversial yet wildly popular video platform, a staple for ecommerce marketers, to ease Biden administration pressure.
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week of 3/17/23 (happy St. Patrick's Day!) |
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Outdoor co-op REI, high-end outdoor apparel/gear brand Arc’teryx, fashion brand Amour Vert, running supplier On and luxury brand Philip Lim stood out in the first recommerce leaders index compiled by Trove, as the growing category has added an estimated 100 programs in the past year.
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Society Brands, an Ohio-based acquirer with a small-but-growing portfolio, asks its founders to stick around as brand directors, incenting them with an equity stake from a future liquidity event or IPO over the next few years as the company accelerates its pace of acquisition. The company's six brands were all acquired in 2022.
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FedEx on Thursday released its third-quarter earnings report, upping its full-year earnings forecast as cost-cutting measures like major layoffs and air freight cutbacks take hold, even as shipping volumes globally remain challenged, boosting its stock more than 9% in after-hours trading.
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Shoppers use social media for inspiration, and Google for research and product comparisons; sometimes, it’s a product description page. In every case, UGC helps increase brand and product visibility wherever shoppers are searching. It boosts SEO in a multitude of ways. Here are some tips to help you leverage it effectively.
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| See open jobs for ecommerce, marketing, and fulfillment operations |
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