If you missed our May 25 webinar, "Automation as a Service: Flexing to Meet Ecommerce Demand," fear not! You can view it on demand here.

Multichannel Merchant
Hits of the Week

week of 8/8/22
The head of a renegade association of FedEx Ground contractors said those businesses have a strong case to be reclassified as franchisees, which would challenge the very contractor model the unit is built upon. Spencer Patton said many contractors could meet the reclassification test, giving them more legal rights and benefits.
Ten months after joining forces, regional carriers LaserShip and OnTrac have launched a transcontinental home delivery network linking east and west coasts, with plans to expand to Texas in early 2023 and other markets thereafter, offering shippers an alternative to FedEx and UPS.
The CHIPS act, which passed Congress in late July, sets aside $52B in subsidies and tax credits to boost domestic production and R&D, helping reduce our dependence on China’s semiconductor dominance. In this MCM CommerceChat podcast, Spencer Shute, a consultant at Proxima, helps us understand the importance for retail.
How do marketers stand out, when so many dollars are chasing the same consumers? There’s still too much uncertainty about what channels work for which messages. To get the most out of each channel, experiment. Constantly test different messages, landing pages and designs to learn what works to inform your tactics.

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