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week of 1/25/23 |
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Consumer Data Bonanza Over Cyber Weekend |
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The recent Cyber Weekend was a boon for online mining of consumer data, with major social media players using cookies to track users’ activity across the internet, including of course ecommerce websites, often without permission, then sell the data to advertisers. |
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Hestia Proposes 7 New Pitney Bowes Directors, Setting Up Proxy Fight |
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Activist investor Hestia Capital has proposed a majority slate of seven directors to replace current board members at Pitney Bowes, citing poor performance and what it termed strategic missteps over the past decade, with the company responding that Hestia is not interested in a good faith discussion. |
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Cart Abandonment: 3 Ways to Reduce It with Better Checkout Experiences |
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Cart abandonment is a persistent problem for ecommerce brands. A sluggish or confusing checkout gives shoppers more time to reconsider their order and leave without paying. But with simpler, faster checkout processes, you can encourage them to follow through with each purchase. Here are 3 steps you can take to reduce abandonment. |
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Understanding the Gen Z CX in 2023 |
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What sets Gen Z consumers apart from the rest? Plenty. For starters, they have different preferences on loyalty, products and payment methods. Here's how you should evolve your strategies to capture more insights about -- and optimize for -- the Gen Z customer experience during the current post-holiday sales period and beyond? |
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WineDirect Uses Waveless Tech to Drive Scale |
Learn how the WineDirect operations team was able to leverage technology to enable the correct order flow and fulfillment across channels, while providing critical scale to meet heightened demand.
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Inventory Management Complexities Are Here to Stay |
Check out Multichannel Merchant’s latest special report, Inventory Management Gets Trickier As Forces Collide, to stay ahead of inventory management challenges. Read now to hear what analysts are observing and what companies like Burton and Firstleaf are doing to help mitigate inventory management struggles.
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On the job hunt? |
See open jobs for ecommerce and marketing. |
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