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STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 10/8/2019 |
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Millennials, Not Gen Z, Are Still Defining the Future of Consumer Loyalty |
Gen Z has dominated headlines lately as brands work through how to market to these emerging buyers. But why are we focused so heavily on these new consumers when we’ve barely started feeling comfortable with millennials? Here is why brands need to look at both groups of shoppers to gain brand loyalty. …» |
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How State Cashmere Navigated Its Global Ecommerce Expansion |
Over the last decade, booming global ecommerce has given small businesses around the world an opportunity to expand their reach in D2C. But this expansion does come with challenges, especially in the area of payments. See how State Cashmere addressed currency and taxation issues while freeing up working capital to fuel growth.…» |
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NRF: 2019 Holiday Sales Expected to Grow 3.8%-4.2% |
The National Retail Federation is predicting holiday retail sales between November and December could increase from 3.8% to 4.2%, for a total of $727.9 billion-$730.7 billion, from $701.2 billion in 2018. …» |
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featured jobs |
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