Multichannel Merchant
Ecommerce & Marketing
week of 11/3/21
Bed, Bath & Beyond to Sell Through Kroger
Breaking the mold, grocery leader Kroger and home goods retailer Bed Bath & Beyond have struck an unusual partnership, with Kroger planning to carry an assortment of home and baby products from Bed Bath & Beyond on its ecommerce channel as well as in select stores starting in early 2022.
Facebook Remarketing For Beginners
Facebook remarketing can be effective as your audience already knows you or your brand. With this prior knowledge, you can run ads that show what they want, like the stuff left in their shopping cart. And as you’ll know later on, you can use retargeting on Facebook to recapture your audience’s attention.
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Standing Out in a Future of Seamless Payments
For an ecommerce business, seamless payments are vital. According to one study from Baymard, 18% of U.S. online shoppers have ditched their cart in the last three months due to long and complicated checkout processes. Now is the time to improve seamless payments for your ecommerce business. Here are some tips to guide you.
Omnichannel vs. Multichannel: Are They So Different?
I’ve been discussing the topic of customer experience (CX) with quite a few companies over the last several months, and have been repeatedly drawn into the omnichannel versus multichannel debate.
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The Biggest Virtual Ecommerce Event is Back

Calling all entrepreneurs, marketers & innovators! Register for the DTCX Virtual Summit on November 3 & 4 to hear from industry leaders like Seth Godin on the future of CX in ecomm.

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Protect Against Fraud Now

Increases in online shopping have unfortunately also increased the opportunities for fraudsters. In this Multichannel Merchant special report, Fraud Increasing in Ecommerce, But Help Is on the Way, industry experts discuss current fraud trends, the different types of fraud, and the solutions available to retailers that can help prevent attacks.

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