 |
| week of 12/2/20 |
 |
| Cyber Monday Breaks Another Record at $10.8B |
|
|
| Records were made to be broken, and the all-time sales day for ecommerce was no exception. Cyber Monday hit a record $10.8B in the U.S., up 15.1% from $9.4B in 2019, making it the largest online shopping day in U.S. history, according to Adobe Analytics. Mobile commerce slipped slightly from Black Friday (37% of the total vs. 40%). |
 |
| Holiday Shopping 2020: What October Results Revealed |
|
|
| It’s been a wild year for retailers. The homestretch of 2020 finds most of them hoping to over-perform and make up for time and money lost to the COVID-19 crisis. Do American consumers have enough left in the tank (and the bank account) to provide a much-needed boost? Let’s examine that question by looking back to October. |
|
|
|
|
| sponsored by |
 |
| Secure Carrier Capacity at the End of 2020 |
|
A massive shift to ecommerce due to COVID-19 restrictions has created peak-like conditions for shippers and carriers throughout the late spring and summer, sending demand and costs soaring. Now comes the actual holiday season, a huge unknown but still expected to generate staggering volumes.
|
|
|
|
|
|
| Ecommerce Merchandising in a Minefield |
|
|
| With the meteoric rise in ecommerce, consumer scrutiny on ecommerce sites is at an all-time high. Before, the only job of an ecommerce merchandiser was to show consumers what they came for and inspire them to buy. Now, that role is incrementally more complex. Here are a few suggestions to keep in mind for this holiday season. |
|
| Payment Gateways 101: Examples, Benefits and Drawbacks |
|
|
| If you’re selling anything online, odds are that part of your sales funnel is dependent on a payment gateway of some sort to accept payments through a bank card or third-party service. Here's a primer on who the major providers are, types of payment gateways, what they do and how they work and their pluses and minuses. |
|
|
|
|
| sponsored by |
 |
| From Mall Kiosks to Multichannel Success |
|
What once started as two cousins selling winter gear in kiosks and fairs in the Philadelphia area is now a thriving ecommerce business, JustBrand Ltd. So how did they do it? There were bumps and bruises along the way. Still, the co-founders built success by learning quickly from mistakes, being open and honest with the right partners, and leveraging multichannel expansions.
|
|
|
|
|
|
Related Content
|
|
|
|
|
| On the job hunt? |
| See open jobs for ecommerce and marketing. |
|
|
|
|
| Event LIKE WHAT YOU READ? |
| RECOMMEND IT TO A COLLEAGUE |
|
|
|
|
