Multichannel Merchant Ecommerce and Marketing STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 2/18/2020
Jetblack Shutting Down After Failing to Gain Traction or Find a Buyer
Walmart is shutting down its Manhattan-based concierge delivery service Jetblack two years after its experimental launch, as it continued to lose money while not gaining customers or finding a buyer, the Wall Street Journal reported. Walmart had been in talks with potential buyers last year but the talks ended without bearing any fruit.…»
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Consumer Data Not Exposed in Estée Lauder Data Breach
A Jan. 30 data breach linked to cosmetics giant Estée Lauder exposed more than 440 million records, but none apparently contained customers’ payment information or privileged information about employees. This follows recent data breach events at Visa and children's clothing retailer Hanna Andersson.…»
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A Guide to Optimizing the Speed of Your Ecommerce Website
Your ecommerce website speed has an impact on SEO and the customer experience when shopping with you. Slow websites result in fewer page views, reduced customer satisfaction and decreased sales. Here are some key practices to ensure your ecommerce website runs smoothly and continues to support your business goals.…»
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Why More Brands Are Moving Direct to Customer
Learn about the growing movement toward DTC selling.
 
Brandless Goes Away, A Rare Stumble for SoftBank
Direct-to-consumer (DTC) retailer Brandless, which sold beauty products, non-GMO snacks and everyday items under its own non-brand austere label in a radical departure from the norm, is halting operations. Brandless is laying off 70 employees and retaining 10 to fulfill remaining orders, which stopped being accepted Feb. 10.…»
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Retailers Get Hip to Recommerce: Why this Trend is Here to Stay
Given the increased focus on sustainability and an Instagram-fueled focus on one-of-a-kind, vintage items, the growth and revenue potential of recommerce was inevitable. To be successful with this approach, you need to ensure that the customer experience is at its best, which is challenging given the logistics. Here are some tips.…»
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