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MCM Tuesday November 19 , 2015
Canadian Shoppers Won't Bring the U.S. a Boost on Black Friday or Cyber Monday
Canadian shoppers love a good deal, so much so over 1.2 million people are planning to call in sick to take advantage of sales and promotions being offered this Black Friday or Cyber Monday according to a new IPG Mediabrands study. More…
 
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Savvy Western Brands Win Big on Singles Day
Singles Day 2015 recently came and went, and more than a few Western retailers are surely envious at how Chinese companies fared during the November 11 sales event. The shopping holiday isn’t just for Chinese companies anymore. Savvy Western brands are getting wise, and getting a piece of the action. More…
 
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Survival Tips for Launching Localized Sites in Mobile-First Emerging Markets
Global customers are increasingly using mobile devices to research and buy. Launching localized mobile-first experiences in international markets is good business, but it’s not without its challenges. Here are a few to consider. More…


GiftBasketsOverseas.com Continues Breaking Chinese Language Barrier
International gift basket seller GiftBasketsOverseas.com announced the launch of its webpage in Chinese http://www.giftbaskets.com.cn, along with its mobile device counterpart http://m.giftbaskets.com.cn. More…
 
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More than One-Third of Chinese Online Shoppers Now Buying Cross-Border
Amidst a year of market-moving news coming out of China, no shortage of attention has been paid to its growing consumer class’ buying power as more enter the global online ecommerce market. PayPal and Ipsos released the findings of their second global cross-border commerce report, which investigated the online and cross-border shopping habits of more than 23,200 consumers in 29 countries, and reveals new opportunities for merchants to expand their international sales. More…
 
 
Job Opportunities

Regional Marketing Lead - Analytics
MSCI, New York, NY

Account Director
WE Communications, San Francisco, CA

E-Commerce Clerk
Goodwill Easter Seals Miami Valley, Dayton, OH

Global Public Relations Manager
Transfast, New York, NY

Software Development Principal Engineer E-Commerce-PW15
Dell, Inc., Round Rock, TX

E-Commerce & Purchasing Card Program Coordinator
Anne Arundel Community College, Arnold, MD

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Proving Social ROI – How to Justify Your Social Media Efforts
Social media holds limitless opportunities for businesses of all sizes. This eBook provides a step-by-step guide for defining and measuring social ROI for your business.

How Product Information Management Maximizes Omnichannel Commerce
With customer expectations at a high, the slightest mistake in product information can be the difference between a converted sale and high return rate. Informatica discusses PIM implementations, giving insight into the positive impact on sales.

 
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