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MCM THURSDAY
News and Intelligence for the Multichannel Merchant

November 20, 2014


Small Businesses Face Big Challenges this Holiday Season
With more and more holiday purchases shifting from in-store to online, smaller retailers are looking forward to making the most of this highly profitable selling period, undergoing preparations to handle the rush. See what they are doing to prepare. More...
 
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Top 5 Holiday Shopping Trend Predictions
It’s the time of the year when retailers start running the holiday programs that has been in the works for months. Here are the top five trend predictions for the holiday shopping season. More...
 
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The Best and Worst Catalog Copy of 2014
Who are the winners, and who needs the most help? Herschell Gordon Lewis sticks his head in the lion's mouth and give us his best and worst catalog copy of 2014. Did your company make the list? More...

Big Data a Big Omnichannel Driver
Big data provides retailers in today’s omnichannel world an inside look at how they can improve both their websites and in-store experiences for customers. See which data will be able to help your business. More...
 
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Is Amazon Using Product Listing Ads?
Does Amazon’s recent Product Listing Ad activity in the French market mark the start of a new policy at the online retail giant, and will Amazon begin sponsoring PLAs in the U.S. and other markets? Only time will tell, but it's something all merchants need to be aware of. More...
 
 
Job Opportunities

e-Commerce Site Management Director
The TJX Companies, Inc., MA

Email Marketing Project Coordinator
Infogroup, Papillion, NE

Sales/Marketing Director
Aegis Living, Washington, DC

Product Marketing Director
Infogroup, Papillion, NE

Associate Email Marketing Manager
bebe stores, Brisbane, CA

CRM Marketing Manager
bebe stores, Brisbane, CA

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Social & The DMP: Understanding Data-Driven Social Media Marketing
This white paper serves to provide marketers with background knowledge, practical (tactical) use cases and sample performance of other cutting edge marketers as they explore ways to integrate data into their social marketing mix.

 

 
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