MCM THURSDAY
News and Intelligence for the Multichannel Merchant
April 15 , 2015 |
 |
The 7 Wonders of Selling into China
How can small business owners overcome language barriers, cultural differences and shipping challenges to increase sales in China – one of this year’s hottest international ecommerce markets? Here are seven key considerations when selling to China More...
| SPONSORED BY: |
 |
|
| Is Your Brand Beating These Retail Benchmarks? |
| Email remains the highest performing channel, returning $44.25 for every dollar spent on average. But retailers send out a variety of triggered communications – from welcome to winback and everything in between – and the performance of each campaign varies greatly. |
|
Wearable Technology: Retailer’s Dream or Security Risk?
Considering the prediction of the Wearable Technology Report that the wearable electronics business will grow from $20 billion in 2015 to almost $70 billion by 2025, it appears that the future is now. But 86% of the participants in the PwC survey expressed a fear that wearables would make users vulnerable to security breaches. More...
| SPONSORED BY: |
 |
|
| 10 Tips to Innovate and Drive Ecommerce Sales |
April 22, 2015 @ 2:00 p.m. EST
Register and discover how to fuel your ecommerce sales, with topics ranging from mobile apps and messaging strategies to databases and deliverability. |
|
Upselling Online Done Right Boosts Sales And Satisfaction
Even when upselling succeeds, it can result in buyer’s remorse if the customer later realizes the upsold item was not really wanted – that breeds resent, which erodes loyalty. However, the ecommerce channel offers some significant benefits to upselling that are not available in the brick and mortar setting. More...
Omnichannel Efforts Increasing, but Not Profitable
While the amount of money, energy and time retailers and consumer goods manufacturers are spending to improve their omnichannel sales capabilities, but only 16 percent of companies say they can fulfill omnichannel demand profitably today. Here's more from this report a new report prepared for JDA Software Group by PwC. More...
| SPONSORED BY: |
 |
|
|
Is Williams Sonoma’s Business Model a Blueprint for the Future?
As Williams Sonoma shows, a brand’s own online channel might challenge the growth opportunity for stores, maybe even the viability of many locations. Here's why Williams Sonoma is a perfect example showing how great omnichannel execution can result in strong sales and profitability growth. More...
|
|
Job Opportunities
SENIOR EDITOR, COMMUNICATION SPECIALIST
Northwestern Memorial Hospital, Chicago, IL
Software Engineer II
Raytheon, Annapolis Junction, MD
Interactive Designer
Ingram Content Group, Lavergne, TN
MultiChannel Sales Coordinator
DHL, Tempe, AZ
Consumer Goods - Digital Marketing Commerce Solution Architect Manager
Accenture, Atlanta, GA
Director of Operations
Nueske's Appleword Smoked Meats, Wittenberg, WI
|
|
|
Related Content
Next Gen Information & Data Management for Commerce Relevancy
Retail has evolved from single/siloed channels to omnichannel. This FitForCommerce paper explores changing expectations and buying behaviors; the critical role of a PIM solution; using PIM solutions to combine product and customer data; and more.
Take Your Videos Viral
Nielsen reports 64% of marketers expect video to dominate their future strategies. Want to maximize investment in video by extending impact to international markets? Download this eBook to learn best practices for video translation and localization.
|
|
| |
|
The MCM Network Source Directory
Offers easy access to all the leading products, technology and services available – searchable by type, geography and name. Click here to start your search
|
|
Subscribe | Unsubscribe | Visit MCM | Jobs | Resource Directory | E-Letters
    
Editorial: Multichannel Merchant Editorial | Advertising: Multichannel Merchant Sales & Marketing
Multichannel Merchant | 10 Norden Place, Norwalk, CT 06855 © 2015, Access Intelligence.
|
|