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MCM TUESDAY
News and Intelligence for the Multichannel Merchant
October 13, 2015 |
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EMV Chip Cards Shifting Retailers’ Risk to Online Commerce
By October 1, most U.S. debit and credit cards will have been reissued with microchip technology to a more secure global payment system known as EMV. More…
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Shoe Carnival Scales Local Search Marketing
Shoe Carnival is scaling its local search marketing in an effort to drive incremental in-store traffic and sales as well as improve the overall customer experience. See what plans the retailer has in place and how it will benefit the business. More…
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Small Improvements Bring Big Gains in Ecommerce Checkout
Cart abandonment rates have remained surprisingly high, and represent an enormous revenue opportunity for merchants that improve their checkout experience. In this report, you will learn how to improve your ecommerce checkout and grow revenue and gain customer trust. More…
Exclusive Personalized Content Key Feature of New Alex and Ani App
For accessories brand Alex and Ani, exclusive personalized content was the way to go when it recently launched its mobile app. See what other features are being offered in the app. More…
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It's a Free for All for Jet.com
Jet.com has made a few splashes since the members-only marketplace officially launched 11 weeks ago. And word came this week that Jet.com eliminated its $50 membership fee. Here's a look at Jet.com founder Marc Lore's bold move, and the rest of the news that shaped the industry this week. More…
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| Job Opportunities |
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E-Commerce Product Manager
Entertainment Benefits Group, Aventura, FL
E-Commerce Clerk
Goodwill Easter Seals Miami Valley, Dayton, OH
Senior Product Manager
eGain Corporation, CA
Client and Opportunity Marketing Manager - North America
Accenture, Chicago, IL
Technical Marketing Manager - Messaging and Collaboration Solutions
EMC, Santa Clara, CA
Online Marketing Manager
Island Press, Washington, DC
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| Related Content |
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The Keys to a Successful Drop Shipping Program
In the face of relentless pressure from Amazon and a highly competitive environment overall, retailers are continually seeking ways to cut costs, gain efficiencies and meet rising consumer expectations. One of the main tools in this arsenal is drop shipping, allowing retailers to have products shipped directly from the manufacturer or brand, saving on inventory costs while significantly broadening their offerings.
Checking in On Checking Out
When a customer abandons cart does it mean they aren’t coming back? Not necessarily. Detailed in this report, Checking In On Checking Out, find out why it is important to do everything you can to ensure the customer has not forgotten you and the relationship is not entirely lost. Find out where and why shoppers are dropping out of the purchase process and what ways to prevent it.
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