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MCM TUESDAY
News and Intelligence for the Multichannel Merchant

November 05 , 2014
Retailers Preparing for Surge in Omnichannel Holiday Shopping
How Retailers Emailed In Halloween
L’Oreal See 18% Increase in AOV with Interactive Video
Breach Could Spell Real Trouble for CurrentC
How to Transform Omnichannel Retail from Myth to Reality

Retailers Preparing for Surge in Omnichannel Holiday Shopping
With expectations higher than ever for a merry omnichannel holiday season, retailers are assertively preparing their shipping operations to avoid delivery and service hiccups. According to Shop.org’s eHoliday survey, more merchants are not going to push guaranteed deliveries to the brink this holiday season. More…

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How Retailers Emailed In Halloween
Halloween spending was expected to reach $7.4 billion, and it slowly has become one of the fastest-growing holidays. Here are some lessons that you can carry over for the holiday shopping season. More…

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L’Oreal See 18% Increase in AOV with Interactive Video
When L'Oreal USA incorporated interactive videos into its website, the company saw its average order value increase. See what other changes product videos did for the company. More…

Breach Could Spell Real Trouble for CurrentC
Just eight weeks after it announced a private pilot mode launch of its customer-centric and secure mobile payment solution, CurrentC, the Merchant Customer Exchange announced its email database has been hacked. So what does this mean for CurrentC? More…

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How to Transform Omnichannel Retail from Myth to Reality
Most retailers are at a loss as to how to implement an omnichannel strategy in their physical and online stores. However, there are a number of solutions available to help retailers of all sizes cater to the consumer expectation for a personalized cross-channel shopping experience. More…


Job Opportunities

e-Commerce Site Management Director
The TJX Companies, Inc., MA

Digital Marketing Mananer, Data Management Platforms
The Home Depot, Atlanta, GA

Director, Affiliate Marketing & Partnerships
Al Jazeera America, New York, NY

Email Marketing Project Coordinator
Infogroup, Papillion, NE

Retail Buyer - E-Commerce
Kohl's Department Stores, Menomonee Falls, WI
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12 Holiday Preparations for Ecommerce Merchants
Surprising operations and compliance issues can ruin your holiday business cheer. Get 12 tips to stay focused on the five billion dollars up for grabs this holiday season.

 The Informed Purchase Journey
In an omnichannel world of multi-language, attribute-heavy SKUs, products aren’t the hardest to handle. It’s the data that comes with them. Download this ebook on getting product data right to help customers buy from you.


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