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MCM TUESDAY
News and Intelligence for the Multichannel Merchant
June 23, 2015
MCM Tuesday
How to Align Ecommerce Strategy with Gamification Techniques
Gamification has long been part of the daily shopping experience. See what leading brands are doing to offer a valuable and entertaining customer experience. More…
 
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The 7 Tenets of Personalization 3.0
Today’s digital marketer must be empowered to act on any kind of data from any source across channels to deliver relevant, individualized, one-to-one experiences for their key audiences in real time. Here are seven tenets of personalization 3.0. More…
 
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How to Use the Power of Images to Market your Brand
Small to medium sized businesses (SMEs) fighting for attention on the internet first must be seen in order to be heard; and good quality imagery can tell a brands story with one glance. Here are some tips on how you become more visual with your brand. More…


Bass Pro Shops Goes Fishing with Social Media
Bass Pro Shops is asking its customers to post a selfie of their latest catch using the hashtag #Fishie, donate to the "Teach a Child to Fish" program. See what else Bass Pro Shops is doing to bring more awareness to the outdoors. More…
 
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DSW Seeing Success from Combined Store and Ecommerce Operations
DSW is expanding its omnichannel capabilities and looking to build on its 2014 cross-channel results, a year after merging store and .com operations. More…
 
 
Job Opportunities

Senior Director, Content Strategy and Development
NAEYC, Washinton, DC

Director of e-commerce
Sterling Resorts, Tampa, FL

Distribution & Marketing Omni-Channel Consultant**
Accenture, New York, NY

Director of Operations
Nueske's Applewood Smoked Meats, Wittenberg, WI

Digital Marketing Commerce Solution Architect Manager
Accenture, Atlanta, GA

Mobility and Analytics Consulting Senior Manager
Accenture, Washington, DC

Related Content

Personalizing the Customer Experience Across All Touchpoints
Making your customers feel important in all facets of the shopping experience is important. The best way to do that is to personalize the customer experience at every touch point throughout the shopper’s journey.

The Path to Maximize the Shopper Experience
This report explores the challenges retailers face in harnessing data and analytics to better meet customer expectations across all interaction channels. It also provides an overview of the three core building blocks retailers must establish and nurture in order to maximize their performance through the effective use of data.

 
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