Personalizing the Customer Experience Across All Touchpoints

Making your customers feel important in all facets of the shopping experience is important. The best way to do that is to personalize the customer experience at every touch point throughout the shopper’s journey.

In this executive summary from Multichannel Merchant, you will learn:

  • The role of big data in a personalization program
  • How personalization helped Alex and Ani’s email revenue rise 73%
  • Why personalized product recommendations helped International Military Antiques see a 47.8% increase in revenue
  • How social media campaigns can help improve personalization


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