Mobile Primary Driver of Online Growth during Cyber Weekend
Mobile is expected to be the primary driver of online growth this holiday season, primarily during the official start on Cyber Weekend.
Black Friday
Shipping Promotions Major 2013 Holiday Focus
A new study by Innotrac has found that the most popular types of promotions offered by merchants over the 2013 holiday season were shipping offers. In fact, 34% of all promotions offered in holiday 2013 were shipping related and the single most offered promotion during the holidays was free shipping.
Bad Connection: Limited Live Call Agents Easily Accessible Over Cyber Weekend
The Cyber Weekend holiday was one for the record books for online merchants. The influx of holiday shoppers also meant and increase in holiday contact center calls. However, according to a recent survey conducted by StellaService, a majority of consumers spent most of their holiday weekend on hold.
IBM Reports 20.6% Increase in Cyber Monday Sales
U.S. shoppers made Cyber Monday the biggest online shopping day in history with a 20.6% increase in online sales, according to the latest cloud-based analytics findings from IBM. Here’s the breakdown of stats compiled for the IBM Digital Analytics Benchmark.
Black Friday Mobile Survey Unwraps Consumer Shopping Behaviors
Survey Analytics and Ipsos Loyalty conducted a mobile consumer shopping survey to capture customer experience in real-time on Black Friday. While survey findings show 64% of respondents were satisfied with their Black Friday shopping experience, too much holiday cheer left an overwhelmed 66% concerned about their safety while shopping for the best deals.
Walmart, Amazon and Nordstrom Dominate Social Word of Mouth
Shareablee found that 1 in 5 pieces of social content amplified by shoppers came from Walmart. Walmart also received more than double the engaged actions across Facebook and Twitter, and these factors combined reveal a high degree of pass-along value in their social content mix.
70% of Merchants Expect Zero Growth on Black Friday and Cyber Monday
A recent survey of nearly 1,000 merchants has found that Black Friday and Cyber Monday might not be a major success in terms of sales for some retailers. In fact, according to the survey from Newtek Business Services, 70% believe their sales on Black Friday and Cyber Monday will remain unchanged compared to 2012 sales.
Cyber Monday is the New Black Friday
Ecommerce sales from Thanksgiving Day through Cyber Monday which are indicators of how well retailers will do during the holiday season.
The 12 Trends of the Christmas… Holiday Shopping 2013
The Holiday 2013 shopping season has started early: Here are the 12 trends of Christmas shopping you need to watch.
7 Ways to Support Your Holiday Sales with Mobile Strategies
To successfully integrate mobile strategies into your holiday plan of attack, you must first understand how your customers shop and then strive to make that process quicker, easier, and more efficient. And while retailers have been prepping for months for the upcoming shopping season, there are still steps that can be taken now to ensure success on Black Friday and beyond.