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Using Customer Delivery Personas as a Growth Tool

| Chris Jones

How do you create a positive delivery experience that offers consumers the choice they crave, translating your last mile delivery process into repeat purchases and brand loyalty? Retailers in the know are focusing on delivery segmentation to differentiate themselves, crafting customer delivery personas to inform their last mile deliveries.

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Setting Up Product Recommendation Quizzes for Success

| Jan Soerensen

Product recommendation quizzes allow merchants to grasp the holy grail — zero-party data — information that customers intentionally share with you. Shoppers will gladly provide their information when your quiz is helpful and respectful. They won’t if it’s too complex or if it stands in the way of their shopping journey.

6 Tips for Strategic Retail Business Growth

| Helen Cartwright

When starting out, new entrepreneurs have a lot of goals with the main ones being gaining recognition for their venture and rapid growth. Overnight success, however, is not the standard; you have to do it the old-fashioned way. Here are six tips that will ensure success in your retail business.