Consumers Demand Omnichannel, So Where Do You Begin?
The key to implementing a successful omnichannel strategy is to prioritize your tactics based on your business goals and to walk before you run.
The key to implementing a successful omnichannel strategy is to prioritize your tactics based on your business goals and to walk before you run.
As retailers continue to battle Amazon’s quick and cheap approach, omnichannel strategy is becoming an increasingly important weapon in their arsenal.
Data from its PowerUp rewards program has helped fuel omnichannel growth for retailer GameStop.
Shoe Carnival said its transition from 3PL to ship-from-store is foundational in terms of its overall omnichannel strategy.
The key to success is not just technology, but accurate inventory allocation, intelligent order routing, in-store operations execution, and change management.
Gap Inc. announced Nov. 20 that it has expanded its reserve in store capabilities to all U.S. Banana Republic stores and more than 200 Gap stores in 15 major U.S. markets.
When Classic Alaska Trading Company decided to revamp and upgrade its online and shipping operations the challenge seemed almost as daunting as climbing to the top of the highest peak in Mount McKinley. But after a seamless integration of a new logistics management solution, it found that it was saving money, time, and driving online sales.
The ship-from-store trend has been generating a huge amount of buzz in recent months. While major retailers are seeing big benefits such as improved customer satisfaction and shipping cost savings, it’s doesn’t mean smaller retailers should be excluded.
When it comes to various shipping options for the larger merchant, ship-from-store is not just a passing trend, according to Manish Chowdhary, founder and CEO of GoECart.
Ecommerce has now become synonymous with omnichannel. However, while merchants are focusing their retail efforts on social, mobile and email, they should zero in on a variety of fulfillment options such as ship-from-store, in-store pickup, and buy online and return in-store.