Mastering Mobile Email: Template and Design

| Erin Lynch

When it comes to mobile email optimization, it’s much more than just making sure your message fits a certain pixel size. There is a method to the madness; it’s about content, layout, design and overall message visibility. If you’re not mastering your email messages, you could be missing out on connecting with a very large percentage of your customers.

Online Shoppers Need to be Nudged

| Tim Parry

In this video taken at IRCE 2013, SeeWhy’s Charles Nicholls talks about how proper remarketing can nudge the customer, and remind her to complete the transaction.

ecommerce mobile transaction

Evolving With Mobile Commerce

| Daniela Forte

The way we shop today continues to evolve especially with the use of mobile. Transactions using mobile devices continues to increase with use of smartphones and tablets which account for one out of every 10 ecommerce dollars spent, according to blog post on Rackspace.com. With the shift from ecommerce to mobile commerce better known as m-commerce, online and offline merchants need to take note in adjusting their IT strategies to compete. Cloud-based services which can help. The infographic details the mobile ecommerce trend with some advice to help merchants win the click.