shoppers in mall w masks feature

Returning Shoppers and Blended Expectations

| Ofer Fryman

With omnichannel shoppers being more loyal and more eager to spend, mending fragmented experiences is crucial. It’s clearly time to ensure your store experience is on par with digital. But with so many possibilities from contactless checkout to improved app experiences, knowing where to start is a challenge. Here are some tips.

shipping delays clock on package feature

Approaching Shipping Delays During the Pandemic

| Jan Bednar

Shipping delays and supply chain disruptions are nothing new in ecommerce, but this past year has definitely been a challenge. Yet on-time delivery has become a staple of ecommerce. Although not all aspects of the logistics side of things are within your control, you can take steps to ensure satisfaction on every order.

ecommerce returns feature

Are Your Ecommerce Returns Creating Non-Returners?

| Dan Nevin

Is your ecommerce returns process preventing customers from returning items – and thus not returning to shop with you again? The answer might be yes. Returns provide the ability to drive repeat purchases, if done right. Make sure your returns processes support this, and don’t instead create non-returners. 

ecommerce trends illustration feature

3 Ecommerce Experience Trends to Watch in 2021

| Hauke Rahm

If 2020 was the year of ecommerce growth, 2021 will be the year of the ecommerce experience evolution. Customers will increasingly dictate how, when and where they want to shop, and retailers need to pivot fast to offer them more channels and more convenient choices. Based on that, here are 3 trends to watch in 2021.

shoppers on retail queue covid-19

2020 Year in Review: Retail Upended, Reset Continues

| Mike O'Brien

As 2020 comes to a close, it’s time to reflect back on a wild and crazy year in retail, to paraphrase the Festrunk brothers from Saturday Night Live. COVID-19 came in like a wrecking ball in February and March, causing widespread shutdowns that hit retail especially hard, leading to hockey-stick growth in ecommerce.

ecommerce checkout card and POS

3 Customer Experience Trends That Will Last

| Ranga Bodla

The pandemic has accelerated customer experience and convenience trends that were previously gaining momentum. Now, some of those trends have become essential for businesses to offer safe shopping experiences. To know which ones are worth investing in, recognize which are fads and which will prevail long past next year.

live chat image feature

Top Tips to Maximize Conversions from Live Chat

| Terrence Fox

Live chat is one way to directly connect with your customers during the shopping journey. However, the experience can vary dramatically from a wow to frustration, and everything in between. Here are some tips for creating best-of-breed live chat experiences to maximize conversions, average order value and CSAT. 

curbside pickup sign omnichannel

Pandemic Highlights Omnichannel Shortcomings

| Mike O'Brien

The ability to delivery a high-quality omnichannel experience has never been more critical than during the post-pandemic era, but most brands aren’t prepared to meet consumer expectations, according to a report from NewStore. Not surprisingly, providing safety and convenience were atop the list of winning practices cited.

customer experience physical-digital

Bridging the Ecommerce-Store Experience Gap

| Shashin Shah

While ecommerce offers clear advantages like the ability to read reviews, use mobile payments, choose the perfect size and color, check availability and more, physical stores still have the edge of personal interactions.
That’s why it’s more important than ever to bridge the physical-digital commerce gap.

unboxing dude feature

How to Create a Memorable Unboxing Experience This Holiday Season

| Mike O'Brien

Unboxing has become kind of a big deal in retail and ecommerce. It not only elevates the customer experience with a “wow factor” but also serves as a promotional tool for brands as unboxing videos are shared so often on social media, and often go viral. This infographic from 2Flo lays out many of the key elements and benefits.