retail's next chapter Kendra Scott

Retail’s Next Chapter Requires a Digital Transformation

| Nikki Baird

Retailers must prioritize digitalization and digital transformation efforts — and fast. While ecommerce has surged in 2020, it’s not nearly enough to offset the impact of the shutdowns many retailers experienced. The ability to digitally transform will be the difference between success and failure in retail’s next chapter.

Machine Learning: Your Secret Weapon for Customer Acquisition

| Chad Ruff

If you’re looking for a strategy to get ahead in customer acquisition, machine learning can be your secret weapon. True AI can think for itself, while ML can automate tasks and apply predictive analytics that drive meaningful growth. ML is the AI focal point for your CRM tool and can be the key to boosting customer acquisition.

4 Trends that Will Shape the Future of the Customer Experience

| Anand Janefalkar

Creating a unique, efficient, and personalized experience can have a tremendous impact on business growth.
As we head into the new year, here are 4 trends for ecommerce companies to keep an eye out for and leverage in order to transform their support center and elevate the customer experience.