Target, Target Canada, ecommerce, store closings, Canadian retail market, Zellers

Data Breach Affects Target’s 4Q U.S. Sales

| Tim Parry

What did the major data breach at Target mean for the merchant’s bottom line? It meant fewer consumers shopping at the mass merchant, as well as a $17 million net expense related to the data breach investigation. Target announced Wednesday that sales for its U.S. segment in the fourth-quarter decreased 6.6%.

ecommerce fulfillment, shipping data, distribution data, Warehouse/Distribution Center, ecommerce shipping, direct-to-customer fulfillment

4 Ways a Retail Dashboard Makes Data More Valuable

| Steve Wellen

Most marketers rely on data to do their job well. However, most either don’t have access to the right data, or can’t make sense of it. Here are four ways a dashboard can bridge the chasm between the data you have and the insights you need.

The B2B Buyers Journey

| Daniela Forte

There are five key data points to consider with the B2B buyers journey, according to this infographic by Madison Logic. A couple of key points, according to the infographic are that 50% of leads are qualified but not yet ready to buy, only 25% of leads are legitimate and should advance to sales.

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