MCM CommerceChat podcast

The Shrinking Gender Gap in Shopper Preferences

| Mike O'Brien

While there may not be as many women buying drills and crosscut saws at Home Depot these days, it appears that men and women have a lot more in common these days in terms of shopping preferences. Rodney Mason, CMO of daVinci Payments, breaks down the implications for marketers in the latest MCM CommerceChat podcast.

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4 Ways Ecommerce Brands Can Drive Engagement, Sales

| Chemi Katz

With online trends set to outlive the pandemic itself, ecommerce brands are reckoning with an increasingly competitive online landscape in which consumers are more than willing to change their brand loyalties if it means a better customer journey. Here are four ways to drive sales and engagement in the current environment.

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Breathing New Life into Retail’s Gift Cards Playbook

| Tom Niedbalski

Today’s leading retailers are using gift cards – their own unique merchant-issued branded currency – to engage customers, drive sales and positively impact the bottom line. It’s clear that gift cards will merit increased attention as retailers grapple with the pandemic and try to move beyond it in 2021. Here are 3 reasons why.

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Fast Raises $102M in Series B Round

| Mike O'Brien

Fast, a startup that provides one-click checkout for ecommerce sellers a la Amazon and has expanded into identity and other areas, has raised $102 million in a series B round led by major payments provider Stripe and Addition, bringing the company’s total raise to $124 million. The COO and co-founder from Uber described the business.

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Digital Revolving Credit: Increasing AOV, Reducing Cart Abandonment

| Tim Harris

As consumers of all ages becomes more comfortable with ecommerce, savvy merchants need to develop strategies that capitalize on its unique advantages. Understanding the nuances of various web-based payment solutions will translate into increased sales, reduced cart abandonment and a boost in customer loyalty.

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Four Views on Retail, Ecommerce Entering 2021

| Mike O'Brien

You may have read somewhere that 2020 was an extremely disruptive year in every aspect of the retail industry. Ecommerce, already on a rapid trajectory, took off into the stratosphere as consumer flocked online. To take a look into what we can expect in 2021, four experts offer their views and some bold predictions.

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AI Can Resolve Chargeback Challenges for Merchants, Banks

| Monica Eaton-Cardone

One key reason friendly fraud is such a problem is that merchants and banks lack the capacity to distinguish between legitimate and illegitimate dispute claims. AI-based tools sending transaction data would allow for more accurate analysis of industry trends and consumer preferences, freeing up resources and reducing overhead.

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Digital Payments in 2020: Remote Ordering and Managing Risk

| Monica Eaton-Cardone

As COVID-19 continues to impact the market, we’ve seen a massive shift toward ecommerce. The rise in contactless payment as a result of the coronavirus has been a key trend. Consumers are adopting options like mobile ordering and in-store pickup at an astonishing rate. Learn about best practices to address fraud risks.