By the end of 2015, 64% of all in-store sales will be influenced by digital. In 2014, mobile accounted for 57% of digitally influenced sales and 67% of consumers shopped across devices this year. See what other retail trends there are for 2015.
Exhibiting how a product will present itself in the real world was important and a challenge for beauty brand Sigma Beauty. See how Sigma Beauty addressed the challenge and leveraged its user-generated content.
It’s already February and your New Year’s resolution to capitalize on the growth of mobile commerce is collecting dust. See what you can do so you don’t miss another year of revenue for your digital channels.