As 2017 finds itself in your rearview mirror, ask yourself a question. What changes did I make to my email program in 2017 that had a significant impact? Here are several tips to get you ready for the year ahead.
With email continuing to be one of the top-performing online marketing channels, it shouldn’t be a surprise that my inbox is overrun with bland, generic emails. Here are several strategies to improve your email marketing program.
For brands and merchants, the fun and festivities of the holidays are always joined with a merry madness to meet and beat challenging sales goals and deliver holiday success. Here are several ways to get on top of your UGC strategies for the holidays.
Email marketing is an important channel throughout the year for retailers, but the importance is most critical during the holiday season. Here is how you can get your email marketing strategy in place in time.
Consumers are so keyed in about personalization that a recent study found 40% of online shoppers expect that multichannel merchants know about their offline purchases and factor those into their marketing emails. Here is how you can bridge the online-offline personalization gap.
Building a successful marketing campaign is imperative for any business. Understanding your retargeting metrics is needed to make this possible. Here are 10 must-know retargeting metrics for your business.