The 9th annual Ecommerce Operations Summit will be held April 14-16, 2020 at the Marriott Orlando World Center in Orlando, FL, and the call for speakers is now open! If you are an industry professional with your finger on the pulse and have a great story to share with your peers, we want to hear from you!
Where do your customers spend their precious free time – and, more importantly, their money? The answer is increasingly on digital channels, especially websites and apps on mobile devices. Here is how to use this channel effectively for your retail business.
In the marketing world, the term omnichannel is pervasive and meant to describe efforts by companies to diversify and broaden the tools, channels and platforms they use to reach their audiences. After all, digitally-connected consumers today are using email, social media, websites and a wide variety of media formats to communicate with each other and stay in touch with the brands and businesses they care about.
Multichannel Merchant launched its new Women in Operations program at Ecommerce Operations Summit last week, to unite and honor women in the industry and empower their careers. The program honored and celebrated three women for their career achievements and contributions in the industry. Discover who these women are and how they continue to foster growth and diversity in the industry.
It’s about time retailers drop the term omnichannel from their vocabulary. Creating an omnichannel experience is not even that difficult. What is much harder is giving your customers a reason to shop, a belief that you are looking out for and providing them with unique experiences that they appreciate.
Omnichain Solutions co-founder and CEO Pratik Soni, and organic frozen food brand Ruby Rockets president and CEO, Stephen Davis will co-present a session, “Leveraging Blockchain for Omnichannel Success” at Ecommerce Operations Summit, held April 9-11, 2019 at the Great Columbus Convention Center in Columbus, OH.
For years, ecommerce operations have been perceived as a male-dominated world. However, it’s become evident today that women are making noticeable strides and taking on more leadership roles. In the latest MCM CommerceChat podcast, Angie Stocklin, Co-Founder and COO of One Click, talks about how her company has made an effort to be more inclusive as a way to ensure growth and opportunity.
Though Amazon’s dominance of ecommerce may bring about feelings of doom or gloom, many retailers do not realize the influence they have to capture buyers before they default to Amazon. The key to achieving success is through providing omnichannel options that the ecommerce behemoth can’t match.
Joining a growing group of retailers eager to match the heightened expectations of today’s shoppers and save on delivery costs, youth apparel seller rue21 has partnered with Mastek to offer buy online pickup in store (BOPIS) at its 700+ store locations. The rollout began in January and is expected to be completed by the end of March.
What areas of omnichannel operations need improvement? What challenges and opportunities are retailers facing? Charles Dimov of OrderDynamics, discusses his company’s recent research in this MCM CommerceChat podcast, and will go into greater depth at Ecommerce Operations Summit 2019, April 9-11 in Columbus, OH.