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MCM TUESDAY

News and Intelligence for the Multichannel Merchant

September 3, 2013

MCM Tuesday
 
That’s Cute: Social Meowdia Explained
Plan Now so Holiday 2013 Keeps on Giving in 2014
5 Ways to Attract the Mobile Shopper
How Guitar Center Delivers a Stand-out Omnichannel Experience
How to Create Blurred Lines Between Ecommerce and Brick-and-mortar
Get Social with the Multichannel Merchant Editors

That’s Cute: Social Meowdia Explained

By Tim Parry

We've seen the "Social Media Explained" meme floating around cyberspace (and during webinars, and conference presentations, and yes, I've used it on several occasions myself). Avalaunch Media took it a step further with the following infographic:

FULL INFOGRAPHIC

Plan Now so Holiday 2013 Keeps on Giving in 2014

By Debra Ellis

Holiday season is a make or break time for retailers. Connecting with customers after the holiday dust has settled reminds them of a positive experience in a way that is more likely to be remembered. Here are some ideas to get your plan started.

FULL ARTICLE

5 Ways to Attract the Mobile Shopper

By Daniela Forte

There are different ways merchants can attract the mobile shopper, but it may take a little work. In a recent interview at IRCE 2013, Ken Burke, founder and executive chairman of MarketLive, offered 5 ways merchants can begin attracting consumers via mobile devices.

FULL ARTICLE

How Guitar Center Delivers a Stand-out Omnichannel Experience

By Jonathan Levitt

What can omnichannel retailers do now to fine-tune their offerings in the run-up to holiday 2013? The best way to achieve success is to learn from retailers, like Guitar Center, that have nailed the omnichannel experience.

FULL ARTICLE

How to Create Blurred Lines Between Ecommerce and Brick-and-mortar

By Chris Rallo

To create blurred lines between online and brick-and-mortar retailing, and even go beyond what’s possible in physical stores, ecommerce sites must deliver an intimate, self-contained, collaborative shopping experience in the user’s browser. Let’s explore some of the new capabilities that online retailers are using to bring people face to face on their websites.

FULL ARTICLE

Get Social with the Multichannel Merchant Editors

By Tim Parry

Want to get social with the Multichannel Merchant editorial staff? Here's how you can reach Tim Parry, Erin Lynch, Daniela Forte and Ellen Shannon through various social media channels.

FULL ARTICLE

Related Whitepapers

5 Strategies & 15 Best Practices You Need to Know to Grow Your Revenue

The Five-Step Guide for Better Social Media Security

10 Tips: Solving Marketing’s Biggest Problem of 2013 (Gaining Opt-ins)

6 Key Marketing Trends for 2013 and Tips for Succeeding in the Year of the Customer

2013 Lead Management Optimization Study: Key Trends Analysis
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