With Facebook Messenger marketing, ecommerce companies can connect with shoppers and site visitors directly through Facebook chatbots, creating a new channel for engagement. Similar to email, it can be personalized and highly automated through a variety of available tools, making it a potentially high ROI for marketing.

Saying the market hasn’t been rewarding the company as it should, the board of XPO Logistics said the company was exploring strategic options including the sale or spinoff of up to four business units, which would not include its less-than-truckload shipping business. It has retained Goldman Sachs and J.P. Morgan as financial advisors.