The California Privacy Rights Act (CPRA), an amendment to the 2018 CCPA, went into effect Jan. 1, requiring publishers/advertisers to comply with new consumer data privacy guidelines. Other states including Connecticut, Colorado and Virginia are getting onboard. We break down the initiatives and their implications in this podcast.
ChatGPT, the generative AI tool based on Microsoft-backed OpenAI technology, is creating media buzz on a new level, with its much-touted ability to create human-seeming language, content and interactions for just about any business or private context. It’s also causing major disruption in retail, even as ethical and legal issues arise.
The latest devious network exploit is called “Malice.” It has emerged as a major threat, providing not only fraudsters but also everyday people with the tools and resources needed to commit witting and unwitting cybercrimes. You need to be aware of the threat in order to take proactive steps to safeguard your businesses and customers.
Is your login box a welcoming touchpoint or a chokepoint? Obviously, technology has reshaped how we interact with each other. But the importance of being welcoming and hospitable remains true in your online environment. Here’s how to make your login box and the entire experience more like an ambassador and less like a bouncer.
As Amazon stumbles, planning to lay off ten thousand workers, drastically scaling back its facilities plans and missing earnings forecasts, ascending rival TikTok is becoming more of a globally dominant behemoth, day by day. The latter reportedly began testing an in-app shopping feature with select U.S. retailers last week.
With Black Friday and Cyber Monday quickly approaching, retailers are gearing up, stocking inventory, hiring seasonal staff and even upping their cybersecurity. In this day and age, shoppers must be extremely careful when making purchases online, as bots are more sophisticated and damaging than ever before.
In its latest report on the topic, user-generated content firm Bazaaarvoice found nearly all consumers responding to its survey (97%) lose trust in a brand based on fake reviews, while 81% said they wouldn’t use a brand again after a loss of trust, and 75% said a fake review makes them distrust other products on the same site.
Account takeover or ATO attacks increased 39% on marketplaces in the first half of 2022 compared to last year, a new report states, with overall ATO attacks across sectors up 131%. ATO was up 71% in fintech, 34% in on-demand services and 9% in digital goods/services. The survey was done by Researchscape International on behalf of Sift.
