“No Results Found”: Addressing the Site Search Dead End Dilemma

| Dori Salisbury

If an eager shopper comes to your website with a product in mind and high purchase intent, but then hits a “no results found” page, at best they’ll attempt a couple of variations of the term before bailing and heading to a competitor. To avoid this bad scenario, here are some tips to quickly redirect shoppers and give them options.

Tips for Creating an Effective Ecommerce Website

| Kathryn Merwin

With ecommerce booming, especially with stores closed amid the coronavirus pandemic, it’s important that your ecommerce website stands out. Customers are more likely to buy from a well-designed, navigable, up-to-date site. Here are some tips to ensure it generates sales and encourages return customers.

A Guide to Optimizing the Speed of Your Ecommerce Website

| Hristo Pandjarov

Your ecommerce website speed has an impact on SEO and the customer experience when shopping with you. Slow websites result in fewer page views, reduced customer satisfaction and decreased sales. Here are some key practices to ensure your ecommerce website runs smoothly and continues to support your business goals.

Harry & David Upgrades Its Site for Mobile, Desktop

| Daniela Forte

Harry & David has launched a newly designed ecommerce site for both mobile and desktop, with the latter accounting for 50% of the brand’s online traffic as online buying continues to shift there. Here are the changes the brand made to the site in time for the holiday season.

Omnichannel, Mobile Help Boost Abercrombie & Fitch in Q4

| Mike O'Brien

Abercrombie & Fitch reported a strong fourth quarter of 2017, returning to positive comp territory, besting revenue and profit estimates, right-sizing its store footprint, increasing direct sales and continuing integration of its omnichannel initiatives.

7 Ways to Avoid “No Results” Pages in Ecommerce Site Search

| Trevor Legwinski

Online shoppers who can easily find what they want tend to spend more money. According to a recent WebLinc study, nearly 30% of online shoppers start each visit with a site search. If they can’t find what they’re looking, for they’ll leave the site. Here are 7 ways to avoid “No Results” pages in ecommerce site search.

Consumer Expectations Rise with Websites and Apps

| Daniela Forte

Today, consumers are more demanding when it comes to the way they expect a website or app to work. In fact, they will leave a site if it doesn’t meet their criteria. This infographic by Apica reveals what customers expect and what they will find disappointing when it comes to a website or app.

Toys ‘R’ Us Plans New Ecommerce Site

| Daniela Forte

In an effort to compete with Amazon and its other rivals and not fall behind in the ecommerce game, Toys ‘R’ Us is working on launching a new ecommerce website. Here are some details about Toys ‘R’ Us’ ecommerce upgrade.