Bump Boxes Leverages AI for Its Marketing Campaigns

| Daniela Forte

Bump Boxes, an ecommerce subscription box brand for pregnant women, has seen huge success with its AI-enhanced marketing campaigns, launching Facebook and Instagram campaigns in minutes, decreasing ad spend by 50% and increasing purchases by 25% in two weeks.

Use Email to Build an Emotional Connection in 2019

| MCM Staff

FREE ON DEMAND WEBINAR – Join Oracle Bronto’s Senior Commerce Marketing Analyst Greg Zakowicz and Smile.io’s Co-Founder Steve Deckert to discover how to build the connection and continue the conversation after you acquire a new email subscriber or persuade a customer to make a purchase.

4 Ways to Produce More Authentic Brand Images

| Greg Zakowicz

Instagram, Snapchat, Facebook, email marketing, website images – we live in an image-rich online world. And now that everyone has a camera on hand 24/7, brands can no longer get by with boring, same-old-same-old photos. Thanks to a rise in social influencers and user-generated content (UGC), those old images are losing their effectiveness. Consumers expect more authenticity. Here are several ways you can offer customers more authenticity within your brand.

Why Marketers Need to Pay More Attention to Imagery

| Chris Zacharias

The internet today is a primarily visual medium. Intuitively, most marketers know this. They agonize over which photo to use to highlight their products. Here is what you’ll need to know to offer a more visual experience for your customers.

6 Ways to Meet a Grocery Shopper’s Expectations

| Rebecca Grimes

Though the majority of grocery purchases today happen within the four walls of a brick-and-mortar store, online grocery shopping is a trend that’s expected to grow. Here are six recommendations to meet a grocer shopper’s expectations.