Latest Podcast: Fake Reviews and Brushing on Amazon


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Fake Reviews and Brushing on Amazon

Amazon has had a problem with “brushing” on its 3P marketplace, where unscrupulous sellers boost star rankings by loading up listings with irrelevant, bogus reviews. What is Amazon doing to counteract this practice? How widespread of a problem? Chris McCabe, a former investigation specialist at Amazon, helps us understand.

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Mobile Apps in 2021: TikTok, Ad Spend and Livestreaming

Cyber Weekend 2020 presented yet more evidence of the the monster that is mobile commerce: 40% of Black Friday sales were from smartphones, Adobe said. As mobile apps going hand-in-glove with this phenomenon, we talked to Lexi Sydow of App Annie about mobile app trends to follow in 2021, including TikTok and livestreaming.

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Omnichannel in 2021: What to Expect

Whether we see a reduction of the pandemic in 2021 (hold breath here), the retail landscape has been forever changed and omnichannel is locked in. How will retailers continue to adapt in a very challenging environment? We talked to Dave Cesaro, executive director of client strategy at Valassis, to get his thoughts on what to expect.

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Dustup Between California Tax Authority and FBA Sellers, Explained

The Online Merchants Guild is suing California’s taxing authority for holding Fulfillment by Amazon (FBA) sellers liable for back sales tax. The issue: Is inventory stored in California by Amazon, which in many cases the individual sellers many not even be aware of, taxable? Scott Peterson of Avalar helps us unpack the issue.

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Will Global Privacy Control Protocol Succeed Where Do Not Track Failed?

Global Privacy Control focuses on letting consumers opt out of the sale of their personal data to third parties. The early-stage coalition includes the Electronic Frontier Foundation and Mozilla. Rob Shavell, CEO of Abine, who was involved in Do Not Track and now GPC, discusses what’s ahead and why merchants should get on board.

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Of Content Fraud, Consumers and COVID-19

Digital fraudsters are nothing if not opportunistic, and the current pandemic is an excellent example. Many reports from consultants and researchers talk of increasing scams and tricks, and “content fraud” is on the rise. Jeff Sakasegawa, a trust and safety architect at fraud prevention firm Sift, talks about the problem and his findings.

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How Will USPS Policy Changes Impact Shippers and the Agency Itself?

What do major changes at USPS mean for thousands of businesses that rely on it daily for parcel delivery, as well as giants like UPS, FedEx and Amazon? How will these changes affect SLAs and CSAT? We discuss these issues with Cathy Roberson, founder and president of Logistics Trends and Insights on our latest MCM podcast.

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Coming EU VAT Updates and Their Impact, Explained

The European Union is making sweeping updates to how retailers need to calculate Value-Added Tax (VAT) when selling goods into its member countries, effective July 1, 2021. Peter Boerhof, EU VAT director for Vertex, explains the various changes and their significance, and the impact for companies selling goods into Europe.

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Squaring the Circle of Retail Sales Gains and Massive Job Loss

As consumer spending dwindles, retail chains struggle and bankruptcy filings mount up. Yet retail and food sales rose a record 17.7% in May, and discount chains are flourishing. How do we account for this? Brett Rose, founder and CEO of United National Consumer Suppliers, shares his thoughts in this MCM CommerceChat podcast.

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