With online trends set to outlive the pandemic itself, ecommerce brands are reckoning with an increasingly competitive online landscape in which consumers are more than willing to change their brand loyalties if it means a better customer journey. Here are four ways to drive sales and engagement in the current environment.
Mobile payment has never been more important, with an estimated 70% of all ecommerce sales to come from it by 2022. However, just implementing that option isn’t enough. It’s crucial to make the mobile payment experience as seamless as possible. Here are 5 of the most effective ways to improve the mobile payment experience.
Fast, a startup that provides one-click checkout for ecommerce sellers a la Amazon and has expanded into identity and other areas, has raised $102 million in a series B round led by major payments provider Stripe and Addition, bringing the company’s total raise to $124 million. The COO and co-founder from Uber described the business.
As consumers of all ages becomes more comfortable with ecommerce, savvy merchants need to develop strategies that capitalize on its unique advantages. Understanding the nuances of various web-based payment solutions will translate into increased sales, reduced cart abandonment and a boost in customer loyalty.
If you’re selling anything online, odds are that part of your sales funnel is dependent on a payment gateway of some sort to accept payments through a bank card or third-party service. Here’s a primer on who the major providers are, types of payment gateways, what they do and how they work and their pluses and minuses.
PayPal has a reputation for safety and security, which makes it the first choice for many ecommerce businesses that need to have a way to accept online payments. Unfortunately, fraud and criminal activities still occur there as elsewhere. Here are 5 PayPal scams any ecommerce seller using the widespread service should watch out for.
Shadow Code effectively solves real problems and accelerates web development, critical to giving online holiday shoppers a stellar experience. But it does carry risks and could Grinch the holidays. You need to build guardrails that enable your team to develop innovative web applications while detecting and stopping malicious code.
The State of the Ecommerce Facilities Services Industry Study analyzes how leading ecommerce companies are managing and improving their facilities, warehouses and logistics strategies and operations. It covers best practices and benchmarks in areas such as strategies, technology and innovation and operations and labor.
Digital fraudsters are nothing if not opportunistic, and the current pandemic is an excellent example. Many reports from consultants and researchers talk of increasing scams and tricks, and “content fraud” is on the rise. Jeff Sakasegawa, a trust and safety architect at fraud prevention firm Sift, talks about the problem and his findings.