Retailers should consider the impact their social strategy elements have on customer trust. This includes your choice of social platforms, the payment methods you accept, how you screen orders for fraud and how you safeguard your brand presence on social media. Identify the platforms your customers trust the most.
Building an international presence through cross-border ecommerce is often an incredibly daunting task, even for the most established brands. Following these best practices will help ensure greater success and an overall better customer experience by avoiding supply chain and logistics disruptions while maximizing brand potential.
If you’re selling anything online, odds are that part of your sales funnel is dependent on a payment gateway of some sort to accept payments through a bank card or third-party service. Here’s a primer on who the major providers are, the types of payment gateways, what they do and how they work and their pluses and minuses.
Even when retailers want to pay suppliers quickly, the inefficiencies of manual accounts payable (AP) and payment processes can get in their way. This involves printing checks, chasing down signatures and mailing. To address these issues, many retailers are using software to automate and optimize services to support those efforts.
Shopify is pursuing a new avenue of attack against Amazon, launching 100 new/updated apps including tools for merchants to drive B2B sales while also turning on social commerce via Twitter, in an effort to boost slowing DTC ecommerce revenue growth. The company said Shopify Editions represents a “connect-to-consumer” focus.
As inflation continues to slam consumers worldwide, alternative payment options such as Buy Now, Pay Later can go some way to helping alleviate the pain of higher prices. BNPL is an increasingly popular payment option, with loans usually incurring neither interest charges nor fees, and few require hard credit checks.
Ecommerce checkout is getting complicated and competitive. Consumers can choose a variety of checkout options. While this may be convenient, the question for retailers is, are you providing too many options and creating a source of friction that’s contributing to high bounce rates and cart abandonment? You need to simplify.
NFTs are currently the hottest thing in tech, and many ecommerce businesses are incorporating them into their business strategies. When we consider the staggering amounts some of them have demanded, this should come as absolutely no surprise. Are NFTs really the future of ecommerce? Read on to find out more.
Having a one-click checkout provider for your online store just makes sense. Shoppers hate slogging through a long checkout process to get that bauble that caught their eye – and ecommerce merchants hate losing sales to abandoned shopping carts. But are they truly one click, and how fast? We put the platforms through their paces.