A little over 50 years ago, retail leaders came together and transformed the global economy forever by developing the Global Trade Item Number (GTIN), a numerical code uniquely identifying every single product and the core of the barcode. Here’s a bit of the history of the barcode, and where the technology is going.
Looking to create more of an end-to-end ecommerce solution and move beyond the perception that it’s a payments platform only, PayPal has acquired Happy Returns, which consolidates returns for retailers via a national network of mall and store collection points. PayPal had led a 2019 funding round of $11M into Happy Returns.
With online trends set to outlive the pandemic itself, ecommerce brands are reckoning with an increasingly competitive online landscape in which consumers are more than willing to change their brand loyalties if it means a better customer journey. Here are four ways to drive sales and engagement in the current environment.
Mobile payment has never been more important, with an estimated 70% of all ecommerce sales to come from it by 2022. However, just implementing that option isn’t enough. It’s crucial to make the mobile payment experience as seamless as possible. Here are 5 of the most effective ways to improve the mobile payment experience.
Fast, a startup that provides one-click checkout for ecommerce sellers a la Amazon and has expanded into identity and other areas, has raised $102 million in a series B round led by major payments provider Stripe and Addition, bringing the company’s total raise to $124 million. The COO and co-founder from Uber described the business.
As consumers of all ages becomes more comfortable with ecommerce, savvy merchants need to develop strategies that capitalize on its unique advantages. Understanding the nuances of various web-based payment solutions will translate into increased sales, reduced cart abandonment and a boost in customer loyalty.
If you’re selling anything online, odds are that part of your sales funnel is dependent on a payment gateway of some sort to accept payments through a bank card or third-party service. Here’s a primer on who the major providers are, types of payment gateways, what they do and how they work and their pluses and minuses.
PayPal has a reputation for safety and security, which makes it the first choice for many ecommerce businesses that need to have a way to accept online payments. Unfortunately, fraud and criminal activities still occur there as elsewhere. Here are 5 PayPal scams any ecommerce seller using the widespread service should watch out for.
Shadow Code effectively solves real problems and accelerates web development, critical to giving online holiday shoppers a stellar experience. But it does carry risks and could Grinch the holidays. You need to build guardrails that enable your team to develop innovative web applications while detecting and stopping malicious code.